Integrations
How to integrate Opinafy with WordPress, Shopify, WooCommerce, Webflow, Wix, and more.
WordPress
Installing Opinafy on WordPress is quick and easy. You have several options:
Option 1: Custom HTML block
- Edit the page where you want to show testimonials.
- Add a "Custom HTML" block.
- Paste the Opinafy embed code.
- Save and publish.
Option 2: Header/Footer plugin
- Install a plugin like "WPCode" or "Insert Headers and Footers".
- Go to the plugin settings.
- Paste the Opinafy script (
<script src="https://opinafy.com/widget.js" async></script>) in the Footer section. - On the desired page, add an HTML block with
<div data-opinafy="your-slug"></div>.
Option 3: Shortcode (with plugin)
If you use a shortcode plugin, you can create one that inserts the Opinafy div. See the complete WordPress guide.
Shopify
Integrate testimonials into your Shopify store to boost buyer confidence.
Installation
- Go to Online Store > Themes > Customize.
- Add a "Custom HTML" or "Custom Liquid" section.
- Paste the Opinafy embed code.
- Save changes.
Where to place testimonials in Shopify
- Home page: Below the hero or featured products.
- Product pages: Just before the buy button or in a dedicated tab.
- Checkout page: To reduce cart abandonment.
WooCommerce
WooCommerce runs on WordPress, so you can use the same WordPress installation options.
Additionally, you can place testimonials on:
- Product pages: Using WooCommerce hooks.
- Thank you page: After a completed purchase.
- Sidebar: As a WordPress widget in the sidebar.
PrestaShop
- Go to Design > Positions.
- Click "Transplant a module".
- Use the "Custom HTML" module or similar.
- Paste the Opinafy embed code in the desired hook (displayHome, displayFooterBefore, etc.).
- Save changes.
Webflow
Option 1: Project custom code
- Go to Project Settings > Custom Code.
- Paste the Opinafy script in the "Footer Code" section.
- On your page, add an Embed element with the Opinafy div.
Option 2: Per page
- On the desired page, go to Page Settings > Custom Code.
- Paste the complete embed code (div + script) in the "Before </body> tag" section.
See the complete Webflow guide.
Wix and Squarespace
Wix
- Add an "HTML embed" element (iframe or embed) to your page.
- Paste the Opinafy embed code.
- Adjust the element size.
Squarespace
- Add a "Code" block to your page.
- Paste the Opinafy embed code.
- Save and publish.
See the complete guides: Wix | Squarespace.
Google Tag Manager
If you already use GTM to manage your site scripts, you can install Opinafy through it.
- In GTM, create a new "Custom HTML" tag.
- Paste the Opinafy script.
- Configure the trigger to fire on the pages where you want to show testimonials.
- Publish the changes.
See the complete GTM guide.
Webhooks (Zapier, Make, n8n)
Webhooks allow you to connect Opinafy with thousands of external tools.
Available events
- New testimonial: Fires when a customer leaves a new testimonial.
- Testimonial approved: Fires when you approve a testimonial.
- Testimonial rejected: Fires when you reject a testimonial.
Automation examples
- Send a thank-you email when a testimonial is approved.
- Automatically post on social media when a 5-star testimonial arrives.
- Notify on Slack when a negative testimonial arrives.
- Automatically request a testimonial 7 days after a purchase on Shopify.